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Payroll & Primacy Strategy Lead - Growth (Openbank) (Fintech)

Формат работы
onsite
Тип работы
fulltime
Грейд
lead
Английский
c1
Страна
Spain
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Payroll & Primacy Strategy Lead - Growth (Openbank) (Fintech): Defining and evolving Openbank’s payroll and primary banking strategy to increase customer acquisition, engagement, loyalty, and long-term value with an accent on customer insights, market analysis, and commercial KPIs. Focus on designing payroll conversion initiatives, analyzing the end-to-end customer journey, and leading cross-functional strategic delivery across Product, Marketing, Data, Operations, and Technology.

Location: Madrid, Spain

Company

Openbank is hirify.global Group’s digital bank, delivering mobile-first banking services across everyday banking, lending, and investments.

What you will do

  • Define and continuously evolve the payroll and primary banking strategy.
  • Use customer insights, market dynamics, competitive analysis, and business data to identify growth opportunities.
  • Design initiatives to improve payroll conversion, customer engagement, transaction recurrence, loyalty, and primacy.
  • Analyze the end-to-end payroll journey and identify commercial, digital, and communication levers.
  • Monitor payroll, engagement, and primacy KPIs while identifying risks and opportunities.
  • Lead cross-functional initiatives with Product, Marketing, Data, Operations, and Technology teams.

Requirements

  • 5+ years of experience in strategy consulting, corporate strategy, business development, growth, or commercial strategy.
  • Experience in banking, financial services, or digital businesses.
  • Proven experience defining customer engagement or commercial strategies using data and business insights.
  • Experience analyzing business performance, customer behavior, and commercial KPIs.
  • Experience leading strategic initiatives involving multiple stakeholders.
  • Spanish at full professional proficiency and English at C1 professional working proficiency required.

Nice to have

  • Experience in digital banking, customer engagement, loyalty, or customer lifecycle strategy.
  • Additional education or certifications in strategy, data analytics, marketing, or digital business.
  • Knowledge of CRM and digital marketing ecosystems.
  • Knowledge of banking products and customer lifecycle management.

Culture & Benefits

  • Customer-centric, collaborative, agile, and technology-driven working environment.
  • Health and holistic wellbeing support through the BeHealthy programme.
  • Parental leave, childcare support, and family-friendly programmes.
  • Global career opportunities and broad career paths.
  • Paid volunteering time during working hours.

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