Digital Product Manager - Band 2 (MarTech)

Location: Mumbai General Office, Mumbai, India; onsite

Company

Procter & Gamble is a global consumer goods company with a portfolio of widely recognized household and personal care brands.

What you will do

• Own product vision, strategy, roadmap, backlog, prioritization, delivery, adoption, and value measurement for digital products supporting Category and Brand Operations.
• Translate business problems from category, brand, media, analytics, and agency stakeholders into scalable digital product capabilities.
• Develop products that improve media planning, campaign measurement, category analytics, marketing effectiveness, reporting, and self-service decision-making.
• Use consumer, retail, campaign, market, and internal business performance data to support product decisions and measurable business outcomes.
• Apply MarTech concepts including first-party data, customer data platforms, audience segmentation, identity resolution, OTT, programmatic media, attribution, and campaign performance measurement.
• Collaborate with engineering, data, design, architecture, and vendors while driving adoption through training, change management, stakeholder engagement, and feedback loops.

Requirements

• Bachelor’s degree in Engineering, IT, Computer Science, Analytics, Business, Marketing, or a related field.
• MBA in Marketing, Strategy, Analytics, General Management, Information Management, or a related discipline.
• 5–8 years of experience in product management, digital transformation, MarTech, analytics, brand operations, category management, consulting, or related business-facing roles.
• Experience translating business needs into digital products, analytics solutions, or technology-enabled capabilities.
• Strong product management, analytical, communication, stakeholder management, influencing, and problem-solving skills.
• Experience collaborating across business, IT, data, design, vendor, and external partner teams.

Nice to have

• Experience in FMCG, consumer goods, retail, e-commerce, media, marketing analytics, or consumer insights.
• Exposure to Nielsen, HHP, BARC, media measurement, campaign analytics, customer data platforms, or MarTech platforms.
• Exposure to AI, GenAI, advanced analytics, automation, or data science-enabled digital products.

Culture & Benefits

• Continuous mentorship, formal training, and day-to-day guidance from managers and peers.
• Opportunities to lead initiatives, take ownership, and work on breakthrough innovations.
• Dynamic, collaborative, and encouraging work environment.
• Focus on agility, employee development, and work-life balance.