Marketing Manager (Luxury)

Location: Tokyo, Japan

Company

American luxury lifestyle brand offering ready-to-wear, handbags, footwear, accessories, jewelry, home, and beauty collections.

What you will do

• Lead 360-degree integrated marketing programs across online and offline touchpoints in the Japan market.
• Develop seasonal marketing strategies and manage the annual calendar covering product launches, store openings, events, and local activations.
• Build partnerships with department stores, retail partners, external agencies, and other strategic stakeholders.
• Expand digital reach through LINE and other priority channels while supporting CRM engagement and retention.
• Monitor market trends, consumer insights, competitors, and KOL opportunities, sharing findings with Japan, International, and New York Headquarters teams.
• Analyze campaign results and ROI to optimize future marketing investment and commercial performance.

Requirements

• Minimum 8 years of marketing experience.
• Proven experience developing and executing successful 360-degree marketing programs.
• Marketing experience in an international organization, preferably in luxury products or premium brands.
• Strong stakeholder management, collaboration, consensus-building, and communication skills.
• Ability to lead teams, work hands-on, navigate ambiguity, and adapt to changing business priorities.
• Ability to represent brand vision effectively with agencies, vendors, retail partners, VIP clients, and other stakeholders.

Culture & Benefits

• Welcoming and inclusive culture that empowers employees to make a difference.
• Competitive compensation and rewards for high performance.
• Benefits supporting mental and physical health, financial security, and overall wellness.
• Employee discount and access to exclusive sample sales.
• Free on-demand executive coaching and professional growth opportunities.
• Values include honesty, kindness, integrity, collaboration, passion, excellence, and humor.