3 дня назад
Marketing Operations & Omnichannel Manager (Pharmaceutical Marketing)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Marketing Operations & Omnichannel Manager (Pharmaceutical Marketing): Supporting oncology brand teams in designing and executing omnichannel marketing campaigns through digital touchpoints with an accent on campaign operations, marketing automation platforms, and performance measurement. Focus on coordinating global, local, agency, and service-center stakeholders, developing digital channel strategies, and managing vendors, projects, and budgets.
Location: Tokyo, Japan
Company
is a pharmaceutical company developing and delivering medicines for patients.
What you will do
- Support oncology brand teams with omnichannel campaign planning, operation, and execution across digital touchpoints.
- Lead the Japan launch of global customer-experience campaign frameworks in collaboration with JAPAC and global stakeholders.
- Develop campaign design processes and toolkits, and advise commercial stakeholders on Salesforce Marketing Cloud, Veeva Sales CRM, CMS, and related services.
- Coordinate brand teams, agencies, global service centers, and external vendors during campaign delivery.
- Define content tagging and KPIs, track campaign performance, and provide guidance on omnichannel strategy and execution excellence.
- Facilitate workshops and training, manage projects and service partners, and control team OPEX forecasting and execution.
Requirements
- At least 3 years of experience in digital marketing or Sales Force Effectiveness within a pharmaceutical company in Japan.
- Solid understanding of at least one CRM or digital marketing platform, such as Veeva, Salesforce Marketing Cloud, or CMS.
- Knowledge of omnichannel campaign journey design, campaign operations, tracking, and performance evaluation.
- Strong leadership, collaboration, influencing, consultative problem-solving, documentation, and presentation skills.
- Ability to facilitate cross-functional discussions, drive decisions, manage multiple tasks independently, and work effectively in a matrixed environment.
- Native-level Japanese and fluent English, both written and spoken, are required.
Nice to have
- Bachelor’s or master’s degree; a master’s degree or Business Administration certification is preferred.
- Basic knowledge or certification in digital services, marketing automation, data flows, or third-party service integration.
Culture & Benefits
- Full-time employment in Tokyo, Japan.
- Collaboration with JAPAC, global, local commercial, agency, and global service-center stakeholders.
- Work in a highly matrixed environment with responsibility for external partners and vendors.
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