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5 дней назад

Onsite & Digital Marketing Senior Specialist (Ecommerce)

Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
Japan
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Onsite & Digital Marketing Senior Specialist (Ecommerce): Driving sales growth for TaylorMade Golf products through onsite promotions, product launches, and targeted email, LINE, and app campaigns with an accent on customer acquisition, repeat purchases, and inventory clearance. Focus on executing 1-to-1 messaging, evaluating campaign KPIs, coordinating CRM/MA campaigns, and improving performance through PDCA cycles.

Location: Tokyo, Japan

Company

hirify.global develops and sells golf clubs and other golf products through its owned ecommerce site.

What you will do

  • Plan and execute product launches and promotional campaigns according to the GTM calendar.
  • Drive customer acquisition and repeat purchases through targeted email, LINE, app, mass-distribution, and 1-to-1 messaging campaigns.
  • Coordinate step-distribution campaigns for past purchasers to improve customer engagement and F2/F3 conversion.
  • Grow membership by promoting registration benefits to LINE followers and app users.
  • Coordinate sales initiatives for high-inventory and priority-clearance products with the MD team.
  • Manage banners, promotional pages, channel settings, campaign reports, and PDCA improvements.

Requirements

  • Experience in ecommerce operations, including onsite promotions and digital marketing through LINE and email.
  • Data analysis skills and the ability to use KPIs for campaign evaluation.
  • Intermediate or higher Excel skills, including VLOOKUP and Pivot Tables.
  • Experience operating CRM or marketing automation tools for email, LINE, and app campaigns, such as Klaviyo or Yappli.
  • English reading and writing proficiency required.

Nice to have

  • At least three years of ecommerce operations experience for an owned brand site or digital marketing operations experience at an in-house company or agency.
  • Experience using ecommerce services beyond major marketplaces such as Amazon, Rakuten, and Yahoo.
  • Regular engagement with digital content from other companies, including LINE Official Accounts and Meta.
  • Proactive adoption of new initiatives and tools.
  • Passion for golf.

Culture & Benefits

  • Full-time employment in an onsite role based in Tokyo, Japan.
  • Opportunity to work across ecommerce, CRM, digital marketing, and golf products.

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