23 часа назад
Sr. Vice President | Marketing (Healthcare)
175 000 - 215 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Sr. Vice President | Marketing (Healthcare): Building and leading CareATC’s marketing function for employer-sponsored healthcare solutions with an accent on brand positioning, demand generation, broker and consultant channels, and go-to-market strategy. Focus on scaling marketing operations, commercializing BeWell+, building the marketing team, and connecting performance to growth outcomes.
Location: Remote within the United States; based in Tulsa, Oklahoma, with 40–50% travel
Salary: $175,000–$215,000 annual base salary plus annual bonus eligibility
Company
provides employer-sponsored healthcare and patient-centered solutions designed to improve health outcomes and support healthier workforces.
What you will do
- Define brand strategy, market narrative, and competitive positioning across ’s healthcare portfolio.
- Build scalable demand-generation programs for new employer growth and expansion within existing client relationships.
- Strengthen broker and consultant channels through targeted marketing, co-marketing, and sales enablement.
- Lead go-to-market positioning, messaging, and commercialization for BeWell+ and other growth solutions.
- Own digital and content strategy, marketing automation, CRM infrastructure, measurement, and attribution.
- Build and lead the marketing team while partnering with executive, Growth, Sales, Product, Client Success, Operations, and Clinical leadership.
Requirements
- Bachelor’s degree required; MBA or equivalent advanced degree preferred.
- 12+ years of progressive marketing leadership experience, including 5+ years in senior leadership.
- Experience building or scaling a marketing function.
- Expertise across brand strategy, demand generation, digital marketing, and marketing operations.
- Ability to connect marketing strategy and performance to commercial outcomes.
- Executive presence and the ability to move between enterprise strategy and hands-on execution.
Nice to have
- Healthcare, employer benefits, B2B2C, broker or consultant channel, or self-insured employer market experience.
Culture & Benefits
- Fully remote executive leadership opportunity.
- Fully benefits eligible, including medical, dental, vision, 401(k), PTO, disability, and life insurance.
- Collaboration- and innovation-focused culture centered on improving health outcomes.
- Direct partnership with executive, Growth, Sales, Product, and Client Success leadership.
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