VP of Marketing (SaaS)

Location: Remote - US; availability during U.S. business hours required

Salary: $175,000–$200,000 USD per year

Company

hirify.global provides an all-in-one Student Impact Platform that helps colleges and universities use student data, analytics, and connected workflows to improve student outcomes.

What you will do

• Own the multi-year marketing strategy and translate company growth objectives into an actionable roadmap.
• Build, resource, and govern the marketing organization, including budgets, vendors, and operational infrastructure.
• Recruit, develop, and lead marketing leaders across brand, demand generation, product marketing, and marketing operations.
• Set demand generation and pipeline strategy while managing acquisition and revenue-contribution targets.
• Own brand positioning and thought leadership across the higher education market.
• Partner with Sales, Product, and Customer Development leadership on go-to-market planning, market insights, KPIs, and ROI reporting.

Requirements

• 10+ years of progressive marketing leadership experience in SaaS, software, or technology companies in the U.S.
• 5+ years leading marketing organizations and scaling teams through significant growth.
• Experience owning a marketing P&L, including budget planning, resource allocation, and vendor or agency management.
• Deep experience in brand management and content management systems.
• Experience partnering with Product, Sales, and Customer Success and executing integrated marketing strategies with measurable business results.
• Advanced proficiency with marketing automation platforms and CRM systems such as Salesforce or HubSpot, plus marketing analytics and attribution platforms.

Nice to have

• Direct experience with the U.S. higher education market.

Culture & Benefits

• 100% remote work environment for candidates in the United States.
• Full medical, dental, and vision benefits with a 401(k) match.
• Unlimited flexible PTO, every other Friday off, and generous parental leave.
• Monthly stipend for home office, professional development, or wellness expenses.
• Reimbursement fund for reproductive health, adoption, or gender affirmation treatment.