1 день назад
Marketing Manager, APJ (Cybersecurity)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager, APJ (Cybersecurity): Building and executing regional B2B marketing programs across Asia-Pacific and Japan with an accent on cybersecurity events, demand generation, content localization, and public relations. Focus on adapting global campaigns to diverse APJ markets, coordinating agencies and partners, and measuring pipeline contribution and ROI.
Location: Remote within Singapore or Australia. The role operates across APJ time zones, with possible in-person onboarding in Ann Arbor, Michigan.
Company
provides real-time Internet intelligence and threat insights to governments, Fortune 500 companies, and threat intelligence providers.
What you will do
- Develop and execute the APJ regional marketing plan in alignment with global strategy, regional sales priorities, pipeline, and growth objectives.
- Plan and manage cybersecurity and technology events, sponsorships, webinars, workshops, and demand generation campaigns.
- Adapt global campaigns and messaging for APJ audiences, including content localization around Internet intelligence and threat and exposure management.
- Lead regional public relations, media relations, thought leadership, partner marketing, and community initiatives.
- Manage agencies, vendors, event partners, budgets, timelines, and campaign logistics.
- Track engagement, conversion, pipeline contribution, and ROI while optimizing programs with Sales, GTM, Content, and Product Marketing stakeholders.
Requirements
- 7+ years of B2B marketing experience, ideally in cybersecurity, security technology, or enterprise SaaS.
- Experience independently leading regional marketing in APJ within a global organization.
- Experience with industry events, webinars, field marketing, workshops, demand generation, and Sales or GTM collaboration.
- Experience managing PR agencies, media relationships, vendors, external partners, and multiple concurrent campaigns.
- Hands-on experience with modern B2B marketing tools, including Salesforce, HubSpot, Zoom Events/Webinars, or Asana.
- Professional fluency in English is required. Fluency in Japanese, Korean, or Mandarin Chinese is advantageous.
Nice to have
- Experience in cybersecurity or enterprise SaaS marketing.
- Fluency in Japanese, Korean, or Mandarin Chinese.
- Experience using LLM and generative AI tools for research, content development, and campaign execution.
Culture & Benefits
- Autonomous role within a distributed, remote environment across time zones.
- Salary based on local market data for Singapore or Australia.
- Bonus eligibility and equity.
- Reasonable accommodation is available throughout the application and employment process.
- In-person onboarding may take place in Ann Arbor, Michigan.
Hiring process
- Video interviews require candidates to keep cameras on.
- Candidates may meet a employee during the process.
- Offer recipients complete identity verification through CLEAR.
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