13 часов назад
Marketing Manager (Cybersecurity)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager (Cybersecurity): Building and scaling B2B marketing programs and a detection engineering community with an accent on technical storytelling, social media, content strategy, and integrated campaigns. Focus on translating complex cybersecurity concepts into compelling narratives, developing community-driven growth, and measuring performance through analytics, attribution, and conversion optimization.
Location: California, United States — Remote
Company
is a cybersecurity startup building AI-powered technology and a community for detection engineers.
What you will do
- Build and engage a technical cybersecurity and detection engineering community.
- Develop thought leadership, technical content, social media campaigns, and stories for security professionals.
- Plan and execute integrated marketing campaigns across digital channels, including paid advertising, email, webinars, and events.
- Partner with the product team to communicate how AI amplifies human expertise in threat detection.
- Build strategic relationships with industry organizations, conferences, influencers, and thought leaders.
- Measure and optimize marketing performance through analytics, attribution, A/B testing, conversion optimization, and ROI analysis.
Requirements
- 5+ years of experience in B2B marketing, preferably in cybersecurity, DevTools, or technical SaaS.
- Experience building and scaling marketing programs from 0 to 1 and marketing to developer or technical audiences.
- Experience with marketing automation platforms such as HubSpot, Marketo, or Pardot.
- Proficiency with analytics tools such as Google Analytics, Mixpanel, or Amplitude.
- Strong technical writing, storytelling, presentation, video content, SEO/SEM, and content marketing skills.
- Understanding of cybersecurity and detection engineering, community-driven growth, CRM management, lead scoring, and conversion funnel optimization.
Nice to have
- Experience in cybersecurity, DevTools, or technical SaaS marketing.
- Established relationships with security professionals, technical communities, industry organizations, or influencers.
Culture & Benefits
- Remote-first culture with flexible working arrangements.
- Health, dental, and vision benefits.
- Professional development budget for conferences and learning.
- Meaningful equity upside and direct access to founders and product leadership.
- Opportunity to define the marketing strategy and build a marketing team.
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