Executive Director, Marketing Operations & Analysis (Pharma)

Location: Watertown, hybrid

Salary: $266,513–$337,583 USD

Company

hirify.global is an ophthalmology company developing and commercializing innovative therapeutics to prevent blindness and improve outcomes for patients with serious retinal diseases.

What you will do

• Design and implement the marketing operations infrastructure, systems, tools, campaign workflows, and project management frameworks needed for the DURAVYU launch and commercial growth.
• Lead primary and secondary market research, KPI development, dashboards, attribution models, campaign performance measurement, and marketing ROI analytics.
• Own end-to-end planning and operational execution for retina congresses and industry events, including logistics, sponsorships, field coordination, vendors, budgets, and post-event reporting.
• Drive promotional compliance and manage the medical, legal, and regulatory review process for promotional materials.
• Manage marketing budget planning, forecasting, tracking, reporting, agency contracts, vendor agreements, and launch execution.
• Partner with Marketing, Finance, Legal, Compliance, Medical Affairs, Field Marketing, and external agencies to optimize cross-functional execution.

Requirements

• Bachelor’s degree required; an MBA or advanced degree is preferred.
• 12+ years of pharmaceutical or biotechnology experience in marketing operations, commercial operations, or marketing analytics.
• Experience building marketing operations infrastructure in a pre-launch or early commercial environment.
• Expertise in marketing analytics, performance measurement, ROI modeling, marketing technology, CRM systems, and digital analytics platforms.
• Experience with MLR review, promotional compliance, project management, vendor management, large marketing budgets, and agency relationships.
• Knowledge of retina disease, HCP engagement models, and specialty pharmaceutical marketing, with strong analytical, communication, and cross-functional collaboration skills.

Nice to have

• Ophthalmology or retinal disease market experience.
• Congress and conference operations management experience.
• Experience with buy-and-bill models and physician-administered therapies.
• Biotechnology launch experience in a pre-commercial or emerging-growth organization.

Culture & Benefits

• Work in a hybrid environment supporting commercial-stage growth in ophthalmology.
• Values include transformational innovation, unwavering integrity, compassionate excellence, and inclusive collaboration.
• Commitment to preventing blindness and improving patients’ lives through innovative therapeutics.
• Equal opportunity employer committed to diversity and inclusion.