SEM Senior Associate (Paid Search)

Location: Dallas, TX or New York, NY, United States

Company

hirify.global is an independent platform company integrating business strategy, media, creative, and data through its proprietary Alli operating system.

What you will do

• Build new paid search campaigns and optimize existing campaigns to meet client performance goals.
• Manage ad group setup, keyword research and expansion, budget pacing, forecasting, and performance reporting.
• Analyze campaign performance daily, weekly, and monthly to identify improvement opportunities.
• Test and refine campaign strategies through creative testing and performance analysis.
• Monitor account spend, contribute to budget management, and recommend ways to maximize results.
• Use search platforms, additional data sources, and Alli to produce actionable insights and streamline campaign operations.

Requirements

• 3+ years of paid search experience and a bachelor’s degree or equivalent experience.
• Advanced knowledge of Google Ads and Microsoft Ads.
• Experience with campaign management, keyword research, budget pacing, and forecasting.
• Strong performance analysis and reporting skills.
• Experience with A/B testing and creative testing methodologies.
• Proficiency in Microsoft Excel, Google Analytics, and SQL, along with strong organizational and collaborative skills.

Culture & Benefits

• Learning and development programs, mentorship, and career advancement support.
• Paid time off, holidays, and paid parental leave.
• Retirement or pension plans with contribution matching.
• Healthcare, fertility and family support, pet insurance, and lifestyle spending accounts, subject to local conditions.
• Annual bonus eligibility, commuter benefits where available, and paid volunteering time.
• AI Enterprise accounts and weekly AI training sessions.