Analyst, Search Marketing

Location: New York, United States

Salary: USD $50,065–$73,944 annually

Company

hirify.global is a networked experience agency that combines data, technology, creative, media, and strategy capabilities to deliver integrated solutions for leading brands.

What you will do

• Manage tactical components of integrated SEM, paid search, and PPC campaigns across Google, Microsoft, Yahoo, and other platforms.
• Develop keywords, ad copy, trafficking recommendations, campaign tagging, and optimization strategies.
• Monitor KPIs, thresholds, budgets, pacing, and bid strategies while testing improvements against business goals.
• Compile data from multiple sources, interpret performance, and prepare actionable reports, forecasts, and budget allocation recommendations.
• Identify campaign execution issues, follow paid search best practices, and monitor emerging industry trends.
• Collaborate with clients, internal SEM and cross-channel teams, external partners, and stakeholders.

Requirements

• Four-year degree, preferably with 1–2 years of analytical or digital marketing experience; SEM exposure is beneficial.
• Strong quantitative, research, data interpretation, communication, prioritization, and time-management skills.
• Familiarity with digital advertising and the ability to solve problems collaboratively.
• Detail-oriented approach with the ability to execute accurately against client strategies.
• Confidence building relationships and working with stakeholders across the organization.

Nice to have

• Familiarity with prompt-based interaction and generative AI tools such as ChatGPT, Google Gemini, DALL·E, or Midjourney.

Culture & Benefits

• Inclusive environment focused on belonging and equitable experiences.
• Medical, dental, vision, and disability coverage.
• 401(k), paid or flexible time off, and parental and family care leave.
• Family-forming assistance and tuition reimbursement.