Senior Manager, Marketing Attribution (Marketing Analytics)

Location: New York, NY; in-office Tuesday, Wednesday, and Thursday

Base salary: $142,400–$175,000 per year

Company

hirify.global is a consumer packaged goods company behind Harry’s, Flamingo, Lume, Mando, and Coterie, building and scaling direct-to-consumer brands.

What you will do

• Advise Marketing, Finance, and executive leadership on business decisions and marketing investment allocation.
• Own analytical inputs, methodologies, and decision frameworks for budget allocation, demand planning, and financial forecasting.
• Interpret Marketing Mix Models, incrementality studies, and other attribution methodologies to assess marketing performance.
• Evaluate investment opportunities, identify growth drivers, and recommend where incremental marketing dollars should be deployed.
• Build lightweight analytical models, scenarios, forecasts, and business cases to assess tradeoffs quickly.
• Translate complex and imperfect data into clear narratives and actionable recommendations for technical and non-technical stakeholders.

Requirements

• Significant experience in marketing analytics, marketing attribution, growth analytics, or marketing strategy.
• Deep expertise in Marketing Mix Modeling, incrementality, and modern marketing attribution methodologies.
• Strong understanding of attribution assumptions, limitations, tradeoffs, statistics, and uncertainty.
• Business acumen across marketing, financial, and customer-economics KPIs, including ROAS, ROI, revenue, margin, EBITDA, LTV, CAC, AOV, retention, and payback period.
• Exceptional communication skills and experience working cross-functionally with Marketing, Finance, Analytics, and executive leadership.
• High proficiency in Google Sheets; programming in SQL, Python, or R is not required, though SQL experience is valuable.

Culture & Benefits

• Flexible working hours, with regular in-office collaboration at the SoHo office.
• Medical, dental, and vision coverage, plus a 401(k) match.
• Equity in hirify.global and an L&D stipend.
• Flexible time off and extended sabbatical eligibility after five, ten, and fifteen years.
• Paid parental leave, including up to 20 weeks for birth parents and 16 weeks for other paths to parenthood.
• Free products, team events, and an inclusive working environment.