SEM Lead (Paid Search)

Location: Dallas, TX or New York, NY, United States

Company

hirify.global is a global independent platform company integrating business strategy, media, creative, and data through its proprietary Alli operating system.

What you will do

• Monitor and optimize paid search campaign performance against client goals and budgets.
• Lead paid search strategy implementation and translate campaign activity into measurable business impact.
• Analyze campaign data and prepare client reports covering key metrics, revenue, and performance recommendations.
• Plan monthly paid search budgets and manage relationships with search partners.
• Align paid search programs with PR, social, programmatic, analytics, and creative initiatives.
• Drive Alli adoption, test new approaches, track SEM trends, and mentor team members.

Requirements

• 4+ years of paid search experience and a bachelor's degree or equivalent experience.
• Advanced experience managing campaigns in Google Ads and Microsoft Ads.
• Proficiency in data analysis, budget management, reporting, Microsoft Excel, and Google Analytics.
• Experience with A/B testing, creative experimentation, keyword expansion, audience segmentation, and bidding optimization.
• Strong communication and collaboration skills for working with internal teams, clients, and external partners.
• Ability to work from Dallas, Texas, or New York, New York.

Culture & Benefits

• Professional development programs, mentorship, and career advancement support.
• Paid time off, holiday allowances, and paid parental leave.
• Retirement or pension plans with contribution matching, plus an annual bonus.
• Healthcare, fertility and family support, pet insurance, and lifestyle spending accounts.
• Commuter benefits and 8 paid give-back hours for volunteering.
• AI Enterprise accounts and weekly AI training sessions.