Marketing Coordinator (AI)

Location: Cranbury, New Jersey, United States; hybrid work schedule

Salary: $45,000–$55,000 per year, depending on qualifications, with eligibility for an annual company bonus program or commission incentive.

Company

hirify.global develops and executes marketing programs for healthcare and professional audiences.

What you will do

• Support integrated HCP marketing campaigns across email, digital, social, and event channels.
• Use AI tools to accelerate audience research, content creation, campaign execution, and analysis.
• Research HCP segments, industry trends, and competitor messaging to inform targeting and positioning.
• Write and refine copy for emails, social posts, landing pages, print materials, presentations, one-pagers, and sell sheets.
• Coordinate with creative and internal teams to move marketing assets from concept through delivery.
• Track campaign performance, support optimization, and maintain organized content and asset libraries.

Requirements

• Proactive, ownership-oriented approach with the ability to work in a fast-moving, test-and-learn environment.
• Active experience using AI tools such as ChatGPT, Claude, Perplexity, or automation platforms, with the ability to explain specific use cases and measurable impact.
• Strong writing skills and interest in developing content for healthcare and professional audiences.
• Ability to balance speed with precision while managing multiple priorities.
• Highly organized and detail-oriented, with comfort using marketing platforms, contact databases, and campaign tracking tools.
• Ability to work in a hybrid schedule in Cranbury, New Jersey.

Nice to have

• Experience or familiarity with healthcare, life sciences, or B2B/B2C marketing.
• Examples of AI prompts, workflows, or systems developed for work or academic projects.

Culture & Benefits

• Values include service focus, innovation, integrity, respect, teamwork, and accountability.
• Medical and dental insurance through Cigna, vision coverage through VSP, and pharmacy benefits through OptumRx.
• 401(k) and Roth 401(k) plans with company match, plus FSA, HSA, Dependent Care FSA, and Limited Purpose FSA options.
• Company-paid short-term and long-term disability, life insurance options, and supplemental Aflac coverage.
• Additional benefits include commuter support, fertility benefits, employee assistance, identity theft protection, pet discounts, and BenefitHub rewards.