Integrated Marketing Manager I (Industrial B2B)

Location: Hybrid schedule with four days per week on-site in St. Louis Park, Minnesota, United States; approximately 10–15% travel.

Salary: $89,300–$165,800 per year, with potential eligibility for annual incentives.

Company

Global provider of electrical connection and protection solutions for equipment, buildings, and critical processes across industrial markets.

What you will do

• Develop and lead integrated marketing plans for enclosure and panel shop automation solutions.
• Partner with product management to commercialize new products, coordinate launches, and support product lifecycle activities.
• Lead multi-channel campaigns for priority industrial verticals, aligning strategy, timelines, and execution with business objectives.
• Coordinate with digital, content, regional, enterprise marketing, sales, and product teams to create consistent customer experiences.
• Analyze customer, market, and campaign performance data to improve marketing decisions and results.
• Lead cross-functional projects and contribute to marketing transformation and process improvement initiatives.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Ideally 5–8 years of marketing experience with increasing responsibility in campaign management, product marketing, commercialization, demand generation, or related areas.
• Experience coordinating integrated campaigns across multiple teams and channels.
• Experience supporting product launches, new product introduction activities, commercialization initiatives, or strategic marketing programs.
• Understanding of customer journeys, demand generation, lead nurturing, acquisition, segmentation, and marketing performance measurement.
• Experience with CRM and marketing automation tools such as Salesforce, Marketo, or similar platforms.

Nice to have

• Experience influencing and leading projects in a matrixed organization.
• Industrial manufacturing, technical B2B, or distribution marketing experience.

Culture & Benefits

• Global operations with opportunities to work across diverse markets and teams.
• Medical, dental, and vision plans, flexible spending accounts, disability coverage, critical illness insurance, accident insurance, and life insurance.
• 401(k) retirement plan and employee stock purchase plan with company matching.
• Paid time off, volunteer time, parental and personal leave, caregiver support, back-up care, and well-being programs.
• Tuition reimbursement and optional legal and identity theft protection.