обновлено 4 часа назад
Marketing Manager, Fluid Solutions
117 000 - 134 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager, Fluid Solutions (B2B Marketing): Developing and executing integrated marketing strategies, product launches, and demand generation programs for water management solutions with an accent on customer engagement, go-to-market planning, and measurable business growth. Focus on leading cross-functional campaigns, analyzing market and customer data, managing external partners, and optimizing commercialization initiatives.
Location: Hybrid in North Andover, Massachusetts, with office attendance required three days per week and remote work available two days per week.
Salary: $117,000–$134,000 yearly.
Company
develops smart, connected, and sustainable water solutions for residential and commercial customers worldwide.
What you will do
- Develop annual marketing strategies, growth initiatives, and go-to-market plans for the Fluid Solutions portfolio.
- Lead integrated digital, traditional, and field marketing campaigns that support demand generation, customer engagement, and revenue growth.
- Plan and execute product launches, commercialization initiatives, trade shows, conferences, and customer-facing events.
- Define target audiences, customer segments, value propositions, positioning, messaging, and marketing objectives.
- Analyze campaign performance, market trends, customer behavior, and business data to recommend improvements.
- Manage budgets, agencies, vendors, consultants, and cross-functional project teams while presenting plans and results to senior stakeholders.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience.
- 7+ years of experience in B2B marketing, marketing communications, product marketing, demand generation, or a related discipline.
- Experience developing integrated marketing campaigns, product launches, commercialization initiatives, and go-to-market programs.
- Ability to lead cross-functional projects, influence stakeholders without direct reporting authority, and manage multiple priorities.
- Strong communication, presentation, analytical, business, and stakeholder management skills.
- Proficiency in Microsoft Excel, PowerPoint, and Word; ability to travel up to 20%.
Nice to have
- Experience in water technologies, flow control, plumbing, HVAC, construction, industrial manufacturing, or related industries.
- Experience with Marketo or similar marketing automation platforms.
- Experience with CRM platforms, campaign analytics, lead management, customer data platforms, segmentation, and customer journey mapping.
- Experience supporting multi-channel B2B manufacturing product portfolios.
- MBA or advanced degree in Marketing, Business, or a related field.
Culture & Benefits
- Team-oriented and supportive work environment focused on integrity, accountability, continuous improvement, innovation, and transparency.
- Medical and dental coverage, retirement benefits, paid maternity and paternity leave, and 10 paid holidays.
- Paid time off and professional development opportunities with educational reimbursement.
- Fitness reimbursement and employee discount programs.
- Office-based work in North Andover Monday through Wednesday, with remote work on Thursday and Friday.
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