4 часа назад
Account-Based Marketing Manager
98 000 - 106 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Account-Based Marketing Manager (B2B Enterprise ABM): Building and executing personalized, multi-channel account-based marketing programs for Enterprise and Strategic accounts with an accent on buying-group engagement, executive outreach, and pipeline generation. Focus on analyzing account signals, testing campaign hypotheses, and coordinating Sales, Revenue Operations, and Partnerships to advance complex deals.
Compensation: $98,000–$106,000 annually
Company
Fundraise Up operates a global fundraising platform that helps nonprofits provide fast, seamless, and accessible donation experiences.
What you will do
- Own ABM strategy and campaign delivery for a portfolio of Enterprise and Strategic accounts.
- Design 1:1 and 1:few programs that engage decision-makers and complete buying groups.
- Partner with Sales on account plans, opportunity progression, and executive engagement.
- Create personalized messaging and content experiences based on account priorities and stakeholder needs.
- Run coordinated campaigns across LinkedIn, email, paid media, content hubs, direct mail, and events.
- Research accounts, monitor engagement and pipeline impact, and test new ABM approaches.
Requirements
- 4–7 years of B2B marketing experience with strong exposure to enterprise demand generation, ABM, or strategic account marketing.
- Experience executing multi-channel ABM programs for complex buying groups.
- Strong analytical skills and the ability to adjust programs using account engagement and pipeline signals.
- Experience partnering closely with Sales on account strategies and opportunity progression.
- Ability to independently plan and execute initiatives in a fast-paced, changing environment.
- Experience with Salesforce, HubSpot, LinkedIn, and ABM or intent tools.
Nice to have
- Experience with executive engagement programs, including dinners, curated events, or VIP experiences.
- Background in SaaS or fintech enterprise sales.
Culture & Benefits
- AI is expected to be used as a default tool in day-to-day work and for improving functional problem-solving.
- Health, dental, and vision insurance coverage, with FSA and HSA spending accounts.
- 20 vacation days, 5 sick days, company holidays, and an additional floating holiday.
- 401(k) plan with company match and company-paid disability and life insurance.
- Paid parental leave, a home office stipend, and an annual professional development stipend.
- Charitable giving program and paid volunteer time off.
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