Head of Global Demand Generation

Location: United States; hybrid or remote options available

Annual base compensation: $179,350–$242,650 for most US locations, with 5%–10% higher ranges in higher-cost US locations.

Company

hirify.global provides a real-time location platform, including applications, data, SDKs, and APIs for organizations building navigation and location-aware experiences.

What you will do

• Define and execute global demand generation strategies across SMB, Mid-Market, and Enterprise segments.
• Lead multi-channel campaigns across paid search and social, content syndication, events, webinars, email, and partner co-marketing.
• Build and scale an account-based marketing program for high-value enterprise accounts in partnership with Sales leadership.
• Analyze and optimize the full funnel from initial touchpoint through MQL, SQL, opportunity creation, and closed-won revenue.
• Lead the MarTech roadmap, including CRM, marketing automation, ABM, attribution, analytics, and automated lead management.
• Manage the global budget, agencies, vendors, contractors, and a high-performing demand generation team.

Requirements

• 10+ years of B2B demand generation experience, including 5+ years in a director or senior management role.
• Demonstrated success generating sourced and influenced pipeline across global, multi-region markets.
• Deep strategic and hands-on expertise with CRM, marketing automation, ABM, attribution, and web analytics platforms.
• Expertise in marketing analytics, attribution models, CAC, LTV, conversion rates, and payback periods.
• Proven ability to align Marketing and Sales leadership around shared pipeline goals.
• Bachelor’s degree in Marketing, Business, or a related field, or equivalent practical experience; US work authorization is required for employment verification through E-Verify.

Nice to have

• Experience in the SaaS or technology industry.
• Experience applying AI and machine learning to marketing automation, lead targeting, routing, and predictive pipeline analysis.

Culture & Benefits

• Flexibility to work from home or periodically from an applicable office.
• Private medical coverage for employees and dependents.
• Generous maternity and paternity leave, fertility support, and family-building benefits.
• Lifestyle spending account and mental health support.
• Flexible paid time away, company holidays, paid volunteering time, and retirement plans with competitive matching.
• Teaching, learning, and an inclusive environment focused on diverse teams and continuous development.