Product Marketing Manager (HCP)

Location: RTP, NC, United States

Company

hirify.global is a publicly traded biotech and pharmaceutical company developing therapies for rare diseases and technologies to expand the availability of transplantable organs.

What you will do

• Manage HCP marketing tactics from conception and development through review, production, and dissemination.
• Develop and execute omnichannel HCP campaigns aligned with brand objectives for Ralinepag or Tyvaso IPF.
• Manage HCP-facing visual aids, leave-behinds, product websites, email programs, and media initiatives.
• Support annual marketing plans, brand positioning, messaging, market research, and promotional review board discussions.
• Track KPIs, budgets, and timelines for assigned tactics and recommend budget adjustments.
• Collaborate with agencies, internal stakeholders, and field sales teams while building knowledge of disease states, products, competitors, and payer landscapes.

Requirements

• 5+ years of pharmaceutical, biotech, or medical device marketing experience with a bachelor's degree, or 3+ years with a master's degree, or 1+ year with a PharmD.
• Ability to work independently, prioritize tasks, and manage multiple activities in a fast-paced environment.
• Strong organizational and collaboration skills with internal and external partners.
• Experience with Microsoft Office Suite, including Excel, Outlook, PowerPoint, Teams, and Word.

Nice to have

• Master's degree in a relevant discipline.
• Doctor of Pharmacy degree.
• 3+ years of pharmaceutical, biotech, or medical device sales experience.

Culture & Benefits

• Mission-driven work focused on unmet medical needs and patients with serious, rare diseases.
• Medical, dental, vision, and prescription coverage.
• Wellness resources, savings plans including 401(k) and ESPP, paid time off, and paid parental leave.
• Disability benefits and additional employee programs.