Senior Media Buyer (Meta)

Location: Vilnius, Lithuania — hybrid, with 4 days in the office and 1 day working from home

Gross salary: €4,500–€6,500 per month, negotiable depending on experience

Company

hirify.global operates multiple digital D2C brands and focuses on performance-driven growth.

What you will do

• Develop and execute Meta media buying strategies for digital D2C brands.
• Plan advertising budgets and campaign pacing to maximize performance and efficiency.
• Make scale-or-kill decisions using backend data such as CPA, AOV, and LTV.
• Run A/B and creative tests and provide actionable insights to performance creatives.
• Manage quiz funnels and advertorials while analyzing traffic flow and conversion drop-offs.
• Use Birch automation and other modern marketing tools to optimize campaign decisions.

Requirements

• 5+ years of hands-on Meta media buying experience.
• Proven experience managing large advertising budgets profitably, preferably for digital products or subscription offers.
• Strong creative judgment, including the ability to deconstruct winning ads and create actionable briefs.
• Active daily use of AI tools such as ChatGPT, Claude, AI image generators, and automation tools.
• Understanding of tracking implementation beyond standard pixels and strong attention to detail.
• Fluency in English and Lithuanian and availability to work from the Vilnius office 4 days per week.

Nice to have

• Experience running performance traffic through TikTok, Google, or AppLovin.
• Deep experience with backend data analytics and custom attribution models.

Culture & Benefits

• Hybrid work format with one work-from-home day per week.
• Office in Antakalnis, Vilnius, overlooking Sapiegos Park.
• Focus on proactive, transparent, self-motivated work and continuous adoption of new performance marketing practices.