14 дней назад
Director, Distribution Marketing (Insurance)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director, Distribution Marketing (Insurance): Developing integrated B2B marketing strategies, campaigns, communications, and events for retail brokers, wholesale brokers, and priority clients with an accent on distribution engagement, industry-focused offerings, and account-based marketing. Focus on translating business priorities into actionable marketing execution, coordinating North America initiatives, and mentoring distribution marketing staff.
Location: Atlanta, Georgia, United States; primarily in the office
Company
Global provider of commercial and personal insurance solutions and property-casualty insurance services.
What you will do
- Partner with Distribution and Field leadership to translate business priorities into marketing strategies.
- Lead marketing initiatives for retail broker, wholesale broker, and client engagement.
- Develop and activate industry-focused client offerings and account-based marketing programs.
- Create campns, content, communications, messaging, and materials for business priorities and client or broker events.
- Drive a North America events strategy and coordinate timelines, stakeholders, and outputs across marketing teams.
- Manage and mentor the distribution marketing manager while setting direction and performance expectations.
Requirements
- 10+ years of experience in B2B financial marketing, sales enablement, and distribution.
- Strong understanding of brokers, clients, distribution models, and financial or professional services.
- Experience with distribution, broker, and client networks, as well as account-based marketing.
- Ability to translate business needs into clear, actionable marketing programs and work confidently with senior stakeholders.
- Strong communication, collaboration, organization, execution, and project management skills.
- Bachelor’s degree in Business, Economics, Finance, Marketing, or a related field required.
Nice to have
- Advanced degree such as an MBA or equivalent.
Culture & Benefits
- Primarily office-based environment emphasizing in-person collaboration.
- Total Rewards benefits supporting health, wellbeing, financial security, and professional development.
- Continuous learning and development opportunities.
- Inclusive culture supported by cultural awareness activities and Employee Resource Groups.
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