Head of Marketing (AI)

Location: Chicago, Illinois, United States; hybrid work with 2–3 days in the office each week

Company

hirify.global provides scholarship management software for colleges, universities, and community foundations and is expanding into donor management and advancement software.

What you will do

• Own product and platform launches, including positioning, messaging frameworks, launch campaigns, webinars, press activation, and sales enablement.
• Build a customer marketing engine covering case studies, references, the Customer Advisory Board, and lifecycle communications from onboarding through renewal.
• Develop hirify.global’s point of view on higher education, AI, and the fund lifecycle while driving CEO thought leadership and completing the rebrand.
• Direct paid media agencies and budgets, partner with RevOps on attribution and pipeline reporting, and build organic search and Answer Engine Optimization capabilities.
• Create sales enablement materials including battlecards, demo scripts, discovery kits, ROI calculators, and one-pagers.
• Manage the events budget using ROI criteria and establish a private-dinner program at priority events.

Requirements

• 4–8 years of B2B SaaS marketing experience, ideally including product marketing.
• Hands-on experience creating positioning, leading launches, developing messaging frameworks, and producing sales enablement materials.
• AI-native working practices, including experience with Claude, ChatGPT, Clay, Gong AI, content and image tools, or agent workflows.
• Strong writing and execution skills across case studies, website copy, launch emails, and internal sales communications.
• Comfort working with ambiguity, minimal systems, and a rapidly expanding product portfolio.
• Must be based in Chicago and willing to work from the office 2–3 days per week.

Nice to have

• Founding-marketer experience.
• Background in higher education, nonprofit technology, vertical SaaS, or EdTech.
• Experience running paid media tied to measurable pipeline outcomes.

Culture & Benefits

• AI-native operating environment with Claude, Claude Code, Gong AI, and other AI tools already integrated into daily work.
• Direct reporting relationship to the CEO with access to product, engineering, sales, and customer leadership.
• Full medical, dental, vision, and 401(k) benefits.
• Compensation includes equity and is commensurate with experience.
• Fast-moving environment with frequent product releases and significant ownership of the marketing function.