Product Marketing Manager (Manufacturing)

Location: Remote-first with required commuting to the Burlington, Massachusetts office once per week

Company

hirify.global provides a connected manufacturing operations platform that unifies people, machines, operational data, and workflows to help manufacturers detect, resolve, and prevent disruptions in real time.

What you will do

• Develop and execute go-to-market strategies for new products, features, and enhancements.
• Own messaging, positioning, value propositions, personas, product narratives, and the product marketing roadmap.
• Use customer insights, Voice of Customer research, competitive intelligence, analyst relationships, and market trends to influence product strategy and roadmap priorities.
• Drive pricing, packaging, commercialization, awareness, adoption, and revenue initiatives.
• Create launch communications, sales collateral, battlecards, presentations, competitive comparisons, and product overviews.
• Partner with Product, Marketing, Sales, Customer Success, and Sales Enablement on launches, training, and market updates.

Requirements

• 5–8+ years of product marketing experience in B2B SaaS.
• Proven success leading product launches and cross-functional go-to-market initiatives.
• Strong messaging, positioning, storytelling, executive communication, and collaboration skills.
• Experience with analyst relations, customer research, competitive analysis, and market intelligence.
• Ability to influence product strategy using data, customer insights, and market trends.
• Ability to commute to the Burlington, Massachusetts office once per week.

Nice to have

• Experience in manufacturing, industrial software, or frontline workforce technology.

Culture & Benefits

• Remote-first work approach with office space available in Burlington, Massachusetts.
• Culture centered on collaboration, continuous improvement, bold thinking, curiosity, purposeful adaptation, ownership, and positivity.
• Platform backed by M33 Growth and deployed across hundreds of manufacturing sites.