6 дней назад
Assoc Media Manager (LATAM)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Assoc Media Manager (LATAM) (Media Strategy/Performance Marketing): Develops and executes full-funnel, audience-led media strategies across LATAM with an accent on digital, programmatic, creator-led, performance, and traditional channels. Focus on activating audience data, optimizing measurable consumer actions, leading agencies, managing media investment, and testing emerging platforms and technologies.
Location: Mexico City – Polanco, Mexico; full-time onsite role
Company
is a global toy and family entertainment company creating toys, content, consumer products, digital experiences, and live experiences across iconic brands.
What you will do
- Develop and execute full-funnel, audience-led media strategies across LATAM.
- Plan integrated campaigns across digital, social, video, programmatic, creator-led, performance, and traditional channels.
- Build data-driven audience strategies for targeting, retargeting, personalization, suppression, and frequency management.
- Lead performance media, measurement, optimization, experimentation, and investment recommendations.
- Manage media agencies and external partners while ensuring strategic quality, execution, innovation, and accountability.
- Partner with Brand Marketing, Digital, CRM, and E-commerce teams; manage budgets, forecasting, pacing, and financial reporting.
Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, Economics, Finance, or a related field.
- At least 5 years of experience in media, digital marketing, advertising, integrated marketing, or a related discipline.
- Strong knowledge of full-funnel media planning, digital and programmatic ecosystems, and platforms such as DV360, Amazon DSP, Meta, Google, or TikTok.
- Experience with audience data activation, performance campaigns, creator or influencer amplification, agency management, and media budgets.
- Strong analytical, project-management, communication, and stakeholder-management skills.
- Advanced English required.
Nice to have
- Spanish and/or Portuguese capabilities.
- Experience at a leading advertiser or media agency.
Culture & Benefits
- Inclusive workplace focused on respect, belonging, and authentic self-expression.
- Collaborative environment with shared goals and cross-functional partnership.
- Culture of innovation, accountability, ownership, and performance excellence.
- Opportunity to work with globally recognized toy and entertainment brands.
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