Field & Partner Marketing Lead

Location: Remote within a distributed team, with regional travel required for activations. The role supports a US business audience and local regional markets.

Company

hirify.global accelerates the growth of IT service provider companies through partnerships, technology services, and customer-focused solutions.

What you will do

• Own a quarterly target for net-new business meetings sourced through localized marketing programs.
• Translate Center of Excellence campaigns into regional demand plans aligned with target client profiles and local buyer dynamics.
• Build targeted HubSpot prospect lists and identify accounts not reached by national campaigns.
• Orchestrate localized email, LinkedIn, and direct-mail programs, including Sendoso and gift-drop campaigns.
• Plan and run 2–3 quarterly field activations, such as executive dinners and targeted seminars, to generate new business opportunities.
• Partner with the Regional President and AEs on campaign planning, execution, pipeline impact, and sales follow-up.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience.
• 4–6 years of experience in B2B demand generation, field marketing, or partner marketing for SMBs, with a record of driving pipeline.
• Working proficiency with HubSpot, landing pages, email workflows, list segmentation, and campaign reporting.
• Strong written English is required, including the ability to tailor outreach for a US business audience.
• Strong project management skills and the ability to run 5–10 concurrent activities without slippage.
• Comfort working remotely with minimal supervision and willingness to travel regionally for activations.

Nice to have

• B2B IT services, MSP, or technology-services demand-generation experience.
• Familiarity with US small and mid-market business culture.
• Experience with LinkedIn Sales Navigator, ZoomInfo, Sendoso, Reachdesk, PostalDirect, or similar tools.
• Knowledge of sales-marketing alignment, lead handoffs, MQL/SQL definitions, and attribution.
• Experience with vertical outreach to healthcare, legal, or financial services organizations.

Culture & Benefits

• Remote, distributed work environment with teams located across the country.
• Training, mentorship, professional development, and clear advancement opportunities toward management.
• Medical, dental, vision, and life insurance.
• 401(k) company match, paid sick time, paid parental leave, and flexible vacation time.
• Ten paid holidays, healthy lifestyle reimbursement, membership subsidy, volunteer time, and certification reimbursement.