Senior Manager, Lifecycle Marketing

Location: Oak Brook, Illinois, United States

Base pay: $129,700–$209,200 per year, plus benefits, 401(k) contribution, and eligibility for a short-term incentive plan.

Company

hirify.global Group develops intelligent access solutions and myQ technology used by homeowners, businesses, and communities worldwide.

What you will do

• Own the CRM lifecycle marketing strategy across customer onboarding, activation, product usage, and churn mitigation.
• Develop and execute Email and SMS campaigns, including design, development, deployment, and landing page publishing.
• Drive incremental revenue and paid subscription growth through CRM journeys and iterative journey optimization.
• Advance audience and data strategies, operating processes, and use of Customer Experience Platform capabilities.
• Build dashboards, KPI reports, brand narratives, and optimization roadmaps to communicate results and opportunities.
• Lead A/B and multivariate testing, cross-functional growth initiatives, and AI-driven operating improvements.

Requirements

• Bachelor’s degree in Business or Marketing.
• 7+ years of marketing experience, including significant experience in lifecycle, email, SMS, and CRM marketing.
• 2–3+ years of hands-on experience with a marketing automation platform such as Braze, Salesforce Marketing Cloud, or Pardot.
• Ability to work effectively in a matrixed organization and collaborate across marketing, product, and business teams.
• Ability to travel up to 10% internationally and domestically.
• Experience executing email marketing campaigns and working with ESP or marketing automation tools.

Culture & Benefits

• Lead, develop, engage, and retain a high-performance team.
• Participate in performance management, compensation, feedback, and employee development processes.
• Comprehensive benefits package and 401(k) contribution, subject to eligibility requirements.
• Equal opportunity workplace with accommodations available during the application process.