15 часов назад
Senior Retention Manager
132 000 - 140 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Retention Manager (D2C Subscription): Owning onboarding, lifecycle retention, loyalty, conversion, and churn-reduction initiatives for a high-retention functional coffee subscription business with an accent on lifecycle campaign execution, subscriber analytics, and cross-functional delivery. Focus on building Klaviyo email and SMS flows, designing rigorous A/B tests, using AI to accelerate research and QA, and improving repurchase rate, churn, LTV, and recovery rate.
Location: Fully remote, with a hybrid option available for candidates based in Austin, Texas.
Salary: $132,000–$140,000 annual base salary, plus equity and benefits.
Company
is a fast-growing functional coffee D2C brand with a loyal subscriber base and a focus on helping customers improve energy, focus, and performance without the crash associated with regular coffee.
What you will do
- Own the onboarding, retention, and conversion pillars of the retention roadmap.
- Build and execute lifecycle email and SMS campaigns in Klaviyo, including onboarding, win-back, dunning, loyalty, and cancel flows.
- Analyze subscriber, cohort, churn, repurchase, LTV, and recovery data to identify opportunities and measure impact.
- Design, evaluate, and apply A/B test results to improve lifecycle programs.
- Use AI tools across research, analysis, drafting, and quality assurance to accelerate execution.
- Coordinate product, brand, CX, growth, stakeholders, and the email agency to ship initiatives from concept through measurement.
Requirements
- Experience in D2C ecommerce, ideally in wellness, health, or subscription businesses.
- Understanding of subscriber lifecycle mechanics, including churn, repurchase, and retention programs.
- Structured, data-informed approach to analyzing performance and sizing opportunities.
- Ability to write or brief customer communications that feel authentic and drive conversion.
- Experience project-managing cross-functional initiatives and building alignment without formal authority.
- Strong ownership, initiative, attention to detail, and comfort working at startup pace.
Nice to have
- Experience with Klaviyo, Skio, Superfiliate, Northbeam, or similar retention and lifecycle tools.
- Familiarity with dunning, involuntary churn, cancel-flow design, and win-back economics.
- Experience running or interpreting A/B tests.
Culture & Benefits
- Fully remote work, with a hybrid option in Austin, Texas.
- Medical, vision, dental, and prescription coverage for team members working 32 or more hours per week; the company covers 75% of employee premiums.
- Company-sponsored 401(k) plan with a match of up to 80% of contributions, capped at 5% of salary, beginning after the initial eligibility period.
- $500 monthly wellness credit for salaried employees through JOON.
- Access to Helpr backup childcare and family support services.
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