1 день назад
CDP Specialist (Marketing Automation)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
CDP Specialist (Marketing Automation): Build and maintain customer journeys, automations, campaigns, audience segments, integrations, and HTML email templates across marketing automation and CDP platforms with an accent on Adobe Journey Optimizer, SFMC, Klaviyo, HubSpot, and Bloomreach. Focus on configuring decision logic, troubleshooting JSON payloads and data flows, validating customer data with SQL, and translating functional requirements into scalable technical solutions.
Location: Valencia, Spain; hybrid work with 1 day in the office and 4 days working from home
Company
delivers digital transformation and customer experience solutions for international brands across 12 countries.
What you will do
- Build, configure, and maintain customer journeys, automations, and campaigns in marketing automation and CDP platforms.
- Configure audiences, segments, triggers, decision logic, and campaign flows.
- Support integrations, data mapping, and technical implementations with client technical teams.
- Upload, configure, test, and deploy HTML email templates across multiple platforms.
- Troubleshoot campaign issues, data flows, platform configurations, JSON payloads, and API responses.
- Translate functional requirements into scalable technical solutions while collaborating with strategists, HTML developers, and technical specialists.
Requirements
- At least 2 years of experience in a similar technical role.
- Hands-on experience with one or more marketing automation or CDP platforms, such as Adobe Journey Optimizer, Adobe Campaign, Salesforce Marketing Cloud, Klaviyo, HubSpot, or Bloomreach.
- Strong understanding of customer journeys, segmentation, audiences, triggers, and automation logic.
- Experience with APIs, webhooks, data integrations, and troubleshooting JSON payloads and API responses.
- Basic SQL skills for validating, querying, and troubleshooting customer data.
- Good communication skills in English are required.
Nice to have
- Experience with enterprise marketing automation ecosystems.
- Experience with Adobe Campaign, Adobe Journey Optimizer, or Salesforce Marketing Cloud.
- Marketing automation or CRM certifications.
- Experience with A/B or multivariate testing.
Culture & Benefits
- Permanent contract and a Monday-to-Friday work schedule.
- Flexible remuneration including meal vouchers, childcare support, and public transport or mobility benefits.
- Private health insurance including dental care.
- Access to Udemy Business learning resources, certifications, courses, and an individual yearly training and certification budget.
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