4 часа назад
Senior Demand Generation Manager (B2B SaaS)
140 000 - 165 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Demand Generation Manager (B2B SaaS): Building and optimizing integrated demand-generation programs across paid media, events, email, HubSpot, and Salesforce with an accent on campaign execution, pipeline creation, and measurable attribution. Focus on architecting lifecycle programs, improving channel and event efficiency, and connecting marketing investment to qualified pipeline.
Location: Remote - United States
Compensation: $140,000–$165,000 USD annually
Company
provides an agentic data privacy platform that helps enterprises automate privacy operations and manage risk using secure, human-governed AI.
What you will do
- Translate go-to-market priorities, ideal customer profiles, and pipeline targets into integrated paid, event, and email campaigns.
- Build, launch, optimize, and pace campaigns across Google Ads, LinkedIn Campaign Manager, and YouTube while managing the agency relationship.
- Own the event calendar, including trade shows, webinars, and executive roundtables, and improve targeting and follow-through.
- Carry a qualified-pipeline target and defend coverage, quality, and conversion with Sales leadership.
- Architect and administer HubSpot workflows, lifecycle stages, lead scoring, campaign objects, and the Salesforce sync.
- Build reporting for CPL, cost per qualified opportunity, event-sourced pipeline, and multi-touch attribution while coordinating with Sales, Product Marketing, RevOps, agencies, venues, and sponsors.
Requirements
- Hands-on experience architecting and administering HubSpot, including workflows, lifecycle management, lead scoring, campaigns, and Salesforce integration.
- Direct experience building, optimizing, and pacing paid media campaigns in Google Ads and LinkedIn Campaign Manager.
- Fluency with Salesforce objects, fields, reports, and marketing data flows.
- Experience in B2B SaaS demand generation and considered, multi-stakeholder sales cycles.
- Experience owning strategy and execution for trade shows, webinars, executive roundtables, or dinners.
- Ability to manage an end-to-end function as a hands-on individual contributor with strong stakeholder and vendor communication skills.
Nice to have
- Experience in privacy, data governance, security, compliance, or another regulated technical software category.
- Marketo or Pardot experience, account-based marketing, or intent-data tools.
- Experience using AI for campaign quality assurance, data hygiene, or reporting synthesis.
- Experience founding and scaling a demand generation or marketing operations function.
Culture & Benefits
- Remote-first working environment with flexible time off and paid holidays.
- Equity eligibility for full-time regular employees.
- Health, dental, and vision insurance plans.
- 401(k) savings plan, parental leave, and wellness benefits.
- Work-from-home stipend.
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