Senior Product Marketing Manager (WAF)

Location: Seattle, United States; duties are performed in a normal office environment. Travel of up to 20% may be required.

Annual base pay: $137,600–$206,400, with potential incentive compensation, bonuses, restricted stock units, and benefits.

Company

hirify.global develops solutions that help organizations create, secure, and run applications, with a strong focus on cybersecurity and web application protection.

What you will do

• Develop product messaging, positioning, value propositions, and go-to-market strategies for web application firewalls and related products.
• Partner with Product Management on product capabilities, use cases, pricing models, competitive analysis, packaging, and positioning.
• Create presentations, sales playbooks, battlecards, white papers, data sheets, FAQs, webinars, website content, and other product collateral.
• Lead competitive intelligence and market research, analyzing competitors, buyers, market trends, and customer needs.
• Enable Sales and Channel Partner teams and support product and services launches through cross-functional launch planning and execution.
• Engage with customers, partners, industry press, trade analysts, and senior or executive-level stakeholders; mentor Product Marketing teammates.

Requirements

• 6+ years of experience in security product marketing, product management, technical marketing, or an equivalent field.
• Significant experience with web application firewalls and the WAF market, including WAF-related products and the broader security market.
• 6+ years analyzing products, customers, and market dynamics.
• Experience with competitive positioning, pricing, go-to-market strategy, enterprise marketing and sales processes, and high-visibility initiatives.
• Exceptional written, oral, and public presentation skills, with the ability to create customer- and sales-facing materials.
• BA/BS degree required; MBA preferred. Cloud, SaaS, or container technology knowledge is a plus.

Culture & Benefits

• Work in a diverse, global, and often virtual cross-functional environment.
• Collaborate with Product, Sales, Marketing, Business Development, customers, partners, and industry stakeholders.
• Benefits may include incentive compensation, bonuses, restricted stock units, and employee benefits.
• The role may require periodic on-call availability or work outside normal hours.