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4 дня назад

Senior Product Marketing Manager (Cybersecurity)

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Product Marketing Manager (Cybersecurity): Defining positioning, messaging, competitive intelligence, sales enablement, and go-to-market programs for a cybersecurity platform with an accent on translating complex security capabilities into differentiated customer narratives. Focus on developing battlecards and multimedia content, training sales and channel teams, and leading product launches across enterprise security markets.

Location: Remote within the United States

Company

hirify.global develops a cybersecurity platform and solutions for enterprise security operations.

What you will do

  • Define product positioning, messaging, value propositions, and customer narratives for cybersecurity solutions.
  • Monitor market trends and conduct competitive analysis covering capabilities, pricing, positioning, and go-to-market strategies.
  • Create battlecards, comparison guides, objection-handling materials, pitch decks, solution briefs, playbooks, and customer presentations.
  • Develop and deliver cybersecurity and product training for sales representatives, sales engineers, channel partners, and customer-facing teams.
  • Produce solution briefs, white papers, blogs, web copy, video scripts, webinars, demonstrations, and multimedia campaigns.
  • Lead product launches and go-to-market programs with Product, Sales, Demand Generation, Communications, and Customer Success.

Requirements

  • 7+ years of product marketing experience, including significant experience in cybersecurity or enterprise security technology.
  • Strong understanding of cybersecurity buyers, enterprise sales cycles, security operations, market dynamics, and security technologies such as SIEM, XDR, NDR, threat detection and response, endpoint security, and cloud security.
  • Demonstrated experience with product positioning, messaging, competitive intelligence, go-to-market strategy, and sales enablement for complex technical products.
  • Excellent presentation, storytelling, writing, and verbal communication skills, with the ability to address technical audiences and executive stakeholders.
  • Bachelor’s degree in marketing, business, communications, cybersecurity, computer science, or a related field.
  • Ability to collaborate with globally distributed Product, Engineering, Sales, and Marketing teams and manage multiple priorities.

Nice to have

  • Experience marketing a cybersecurity platform rather than a single-point solution.
  • Experience supporting enterprise security sales and channel-partner organizations.
  • Familiarity with analyst relations, win/loss analysis, security frameworks, regulatory requirements, and modern security architectures.
  • Experience in a high-growth cybersecurity or SaaS organization.

Culture & Benefits

  • Pre-IPO stock options.
  • Medical, dental, and vision care.
  • 401(k) plan.
  • Paid time off and life insurance.
  • Employee assistance, discount, referral, rewards, and recognition programs.

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