Customer Marketing Manager (SaaS)

Location: Paris or Lyon, France; hybrid model with 2 days at the office and 3 days remote

Company

hirify.global provides an AI-powered Employee Hub and collaborative experience platform that supports enterprise communication, collaboration, engagement, and digital transformation.

What you will do

• Develop and optimise customer lifecycle programmes supporting onboarding, adoption, engagement, and advocacy.
• Use customer insights and behavioural data to identify gaps and create targeted customer journeys across events, digital, social, and video channels.
• Build a pipeline of French customer advocates and activate references, testimonials, case studies, speaking opportunities, and peer-to-peer conversations.
• Create customer engagement programmes, including communities, executive roundtables, peer-to-peer events, flagship events, and recognition initiatives.
• Develop account-based customer marketing plans supporting retention, upsell, and cross-sell opportunities.
• Track programme KPIs, measure influence on pipeline and revenue, and optimise programmes based on performance data and feedback.

Requirements

• 5+ years of total marketing experience, including at least 2 years in Customer Marketing.
• Experience in the technology or software industry, preferably SaaS.
• Native or bilingual French proficiency, with at least C1 level, required for customer-facing content.
• Full professional English proficiency required.
• Experience in Field Marketing is a plus.

Nice to have

• Working knowledge of Spanish or Italian.
• Additional Field Marketing experience.

Culture & Benefits

• Hybrid work with three remote days per week.
• Approximately 10 additional RTT days off per year.
• Meal vouchers, free snacks and coffee, and yoga classes in the Paris office.
• Supportive parental leave, health insurance with 60% coverage, and life and disability cover.
• Equipment choice, French and English lessons, professional development opportunities, team events, and access to Leeto CSE.