1 час назад
Marketing Manager (SaaS)
95 000 - 115 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Marketing Manager (SaaS) (B2B SaaS marketing): Driving demand, pipeline, expansion, and retention for Laundry SaaS solutions serving the North American laundry and dry-cleaning market with an accent on product marketing, lifecycle campaigns, and commercial performance. Focus on optimizing acquisition channels, improving CAC and payback, shaping go-to-market strategy, and managing campaign budgets and funnel KPIs.
Location: Hybrid role based in Salt Lake City or the Mountain Time Zone, with time required in the Draper, Utah office.
Salary: USD 95,000–115,000 per year, with possible discretionary bonus.
Company
Cloud-based technology and payment solutions for small and medium-sized businesses, supporting business management and secure payments across more than 72 countries.
What you will do
- Drive demand generation, qualified pipeline, market share, and SaaS revenue growth for the Laundry business unit in North America.
- Develop lifecycle campaigns that support upsell, cross-sell, retention, churn reduction, and net dollar retention.
- Lead product marketing, content programs, messaging, positioning, launches, and customer-centric go-to-market plans.
- Partner with Product, Sales, Customer Success, Finance, agencies, and vendors to align campaigns with commercial targets.
- Own the marketing plan and budget, including campaign planning, channel investment, and quarterly demand reforecasting.
- Report on MQLs, pipeline contribution, CAC, payback period, campaign ROI, and other funnel performance metrics.
Requirements
- 5+ years of marketing experience in a B2B SaaS technology company, including budget ownership.
- Experience marketing SaaS products for SMB markets and running demand generation, product marketing, and content programs end to end.
- Proven results in SaaS pipeline and revenue growth, lifecycle marketing, churn reduction, CAC improvement, payback acceleration, and campaign ROI.
- Experience developing marketing talent and managing agency or vendor partners in a matrixed organization.
- Strong strategic, analytical, communication, relationship-building, and cross-functional leadership skills.
- Ability to work in a hybrid model, spend time in the Draper office, and be legally authorized to work in the United States; visa sponsorship is not available.
Culture & Benefits
- Values include finding better ways, doing the right thing, direct communication, collaboration, and ownership.
- Flexible working arrangements in a hybrid environment.
- Paid parental leave and three additional volunteer days through the social impact program.
- Diversity and inclusion initiatives, including a global mentorship program.
- Free mental health support.
Hiring process
- Submit a resume through the careers portal or an external job board.
- Include the word “moonshot” at the top of the message to the Hiring Manager.
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