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3 дня назад

Sr Brand Analyst, Italian

72 900 - 100 200$
Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Sr Brand Analyst, Italian (Ecommerce/Omnichannel Marketing): Analyzing marketing investments and consumer, shopper, retailer, and digital performance data for the Rao's Homemade and Prego Italian sauce portfolios with an accent on ROI optimization, dashboards, and AI-enabled consumer engagement. Focus on translating complex data into brand and channel recommendations, managing the Italian category marketing budget, and identifying ecommerce growth opportunities.

Location: Camden, New Jersey, United States; hybrid schedule with three days per week at headquarters

Salary: $72,900–$100,200 per year

Company

hirify.global is a food company with a portfolio of iconic brands including hirify.global, Rao's Homemade, Prego, V8, Goldfish, and Pepperidge Farm.

What you will do

  • Lead reporting and analysis of omnichannel and ecommerce marketing investments.
  • Evaluate campaign effectiveness, ROI, and business impact, then recommend ways to optimize marketing spend.
  • Build and maintain performance dashboards and scorecards for senior leadership.
  • Partner with Consumer Experience to use AI capabilities for recipe discovery, engagement, and adoption across the Rao's and Prego portfolios.
  • Translate consumer, shopper, retailer, category, competitive, and digital performance data into brand and channel strategies.
  • Collaborate with Brand Marketing, Sales, Finance, Consumer Insights, and agency partners while owning the Italian category marketing budget.

Requirements

  • Bachelor's degree in Marketing, Business, Analytics, Finance, or a related field.
  • At least 2 years of experience in brand management, omnichannel marketing, performance marketing analytics, or a related CPG function.
  • Strong analytical skills and the ability to turn complex data into clear business recommendations.
  • Advanced Excel and PowerPoint skills, including experience creating business presentations.
  • Excellent communication and cross-functional collaboration skills, with the ability to influence without direct authority.
  • Ability to work in a hybrid schedule at the Camden, New Jersey headquarters three days per week.

Nice to have

  • Experience in the food or beverage industry.
  • Experience with Circana, NielsenIQ, Numerator, Profitero, Stackline, or similar retail and ecommerce analytics platforms.
  • Experience with retail media measurement, digital marketing performance analytics, or marketing investment budgets.
  • Experience with Amazon, Walmart, Instacart, or omnichannel retailer performance data.
  • Familiarity with consumer journey, content, and recipe engagement metrics.

Culture & Benefits

  • Medical, dental, disability, and life insurance benefits begin on the first day.
  • Matching 401(k) plan with immediate vesting.
  • Unlimited sick time, paid time off, and holiday pay.
  • Access to a fitness center, onsite childcare, company store, and employee resource groups for eligible employees.
  • Donation and volunteer matching through the hirify.global Cares program.

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