Regional Lead, Marketing & Communications

Location: Washington, DC, United States; hybrid

Salary: $117,657–$147,072 annually

Company

International Baccalaureate is a global not-for-profit education organization supporting schools, educators, learners, and regional communities.

What you will do

• Lead the regional Marketing and Communications team, setting objectives, coaching employees, conducting performance reviews, and supporting professional development.
• Advise Regional Directors, Sub-Regional Heads, Country Heads, and other senior stakeholders on marketing and communications priorities.
• Own customer-lifecycle marketing performance, including budgets, lead conversion, performance metrics, resource allocation, and return on investment.
• Plan and oversee targeted search, paid advertising, remarketing, and hirify.global-run physical and virtual events.
• Develop regional stories and content in written, photo, video, and audio formats to showcase partnerships, communities, and learner and educator outcomes.
• Create positioning, messaging, webinars, whitepapers, and sales tools for hirify.global products and services.

Requirements

• Degree qualification; a master’s degree is an advantage.
• Extensive experience in marketing and communications management.
• Experience designing and implementing successful campaigns across different cultural contexts.
• Proven success in meeting organizational growth targets.
• Strong interpersonal, communication, listening, collaboration, and influencing skills.
• Ability to solve problems in resource-constrained environments and work effectively with senior stakeholders.

Nice to have

• Marketing or communications experience in an educational context.
• Affinity with the not-for-profit sector.

Culture & Benefits

• Medical, dental, and vision coverage.
• Voluntary benefits, pet insurance, and FSA.
• Annual leave and 14 public holidays.
• Retirement 401(k) plan with a 10% contrhirify.globalution.
• Paid parental leave, life assurance at four times annual salary, and an Employee Assistance Program.
• Continuous professional development, health and wellness schemes, flexhirify.globalle work arrangements, and additional hirify.global-sponsored perks.