Growth Marketing Manager

Location: Remote; must live in Canada. The role is associated with Oakville, Ontario.

Company

hirify.global is a growth marketing company that helps startups and global brands generate measurable business growth through media, creative, analytics, and hands-on marketing execution.

What you will do

• Own the growth marketing strategy and quarterly roadmap, selecting channels, campaigns, audiences, offers, and demand-generation opportunities.
• Lead demand generation across paid media, the website, email, content, and other relevant channels with internal and external resources.
• Own website messaging and market positioning, and develop the content strategy and editorial calendar across thought leadership, case studies, client stories, newsletters, industry commentary, and leadership content.
• Build and improve the marketing funnel, including CRM, marketing automation, nurture journeys, lead routing, source attribution, UTM tracking, and the journey from first touch to qualified opportunity.
• Partner with leadership, sales, and partnerships on campaigns, messaging, case studies, pitch materials, partnerships, events, speaking opportunities, awards, and other demand channels.
• Manage marketing projects, KPIs, reporting, budgets, testing roadmaps, and investment across paid media, technology, content, events, and external resources.

Requirements

• 4+ years of experience across growth marketing, demand generation, digital marketing, or a similar role.
• Experience owning marketing across multiple channels rather than specializing in only one area.
• Understanding of how paid acquisition, content, email, websites, CRM, and sales activity work together to create and convert demand.
• Commercial mindset and ability to measure marketing against pipeline and revenue, not only reach, traffic, or engagement.
• Strong project management, organization, and proactive communication skills, including managing multiple workstreams, priorities, timelines, owners, dependencies, and deadlines.
• Ability to move between strategy and execution and coordinate internal or external resources.
• Experience with CRM and marketing automation platforms, including lead journeys, attribution, nurture, and funnel management.
• Ability to develop clear messaging and content for campaigns, website copy, and brand stories.
• Ability to test new ideas and channels with sufficient rigor to evaluate performance and determine priorities.
• Clear and confident communication across leadership, sales, creative, external partners, and other stakeholders; ability to work in a fast-paced environment and bring structure to ambiguity.
• Must live in Canada.

Culture & Benefits

• Remote workdays with flexibility to design a schedule that fits individual working rhythms.
• Comprehensive benefits supporting employees and their families.
• Learning and certification opportunities.
• Autonomy, transparency, curiosity, craftsmanship, and room to experiment, fail fast, and learn.
• Opportunity to help build scalable marketing solutions for clients.