1 день назад
Influencer Marketing Manager
106 830 - 139 600$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Influencer Marketing Manager (Health Tech): Building and scaling Noom’s compliant creator marketing program for a medication business with an accent on paid-first content, creator relationships, and cross-platform growth across Instagram, TikTok, and YouTube. Focus on designing operational workflows, managing usage rights and budgets, optimizing creator performance, and ensuring FTC and health advertising compliance.
Location: New York, New York, United States, or Princeton, New Jersey, United States; hybrid schedule with two days per week on-site.
Base salary: $106,830–$139,600 per year.
Company
is a consumer-led digital health company combining personalized medication, behavioral science, psychology, content, coaching, community, and clinicians to help people build lasting healthy habits.
What you will do
- Build, refine, and scale the end-to-end influencer operating model, including creator sourcing, eligibility, fulfillment, reimbursement, contracting, payments, and usage rights.
- Source creators at scale and manage relationships with new prospects and the existing roster through email, direct messages, and video calls.
- Secure creator content and rights for paid campaigns, including partnership or whitelisted ads and licensed raw creative.
- Expand creator activity from Instagram to TikTok and YouTube, and manage the CreatorIQ platform, workflows, roster, and reporting.
- Partner with Brand Media, Growth Marketing, Creative, Customer Ops, Legal, and Regulatory to develop, repurpose, and optimize compliant creator assets.
- Manage the influencer budget, contracts, invoices, payments, and performance reporting while tracking creator and content effectiveness.
Requirements
- 6+ years of experience in influencer or creator marketing, ideally including paid social and partnership advertising.
- Proven experience running creator content in paid campaigns rather than relying only on organic posts.
- Strong creator relationship-building, outreach, negotiation, and talent management skills.
- Hands-on experience with an influencer marketing platform such as CreatorIQ.
- Experience sourcing, contracting, and managing creators on Instagram; TikTok and YouTube experience is preferred.
- Knowledge of creator usage rights, contracts, FTC and health advertising compliance, budgets, invoices, vendor payments, and performance reporting.
Nice to have
- Familiarity with the health and GLP-1 creator landscape.
- Experience in a regulated, health, or wellness category.
- Experience refining and scaling an early-stage program or process.
Culture & Benefits
- Mission-driven work focused on improving health and helping people live better, longer.
- 401(k) with company match, stock awards, and a performance-based bonus.
- Medical, dental, vision, and life insurance, including a premium-free medical plan option.
- Paid holidays, generous time off, Summer Fridays, and a company-wide Summer Break week.
- Paid parental leave and access to products.
Hiring process
- Multi-step process including phone, Zoom, and in-person interviews, followed by references.
- Official communications come from email addresses ending in @.com.
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