2 дня назад
Director or Sr. Director of Field & Partner Marketing (US & PubSec)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Director or Sr. Director of Field & Partner Marketing (US & PubSec) (B2B SaaS): Leading North America field and partner marketing strategy, integrated pipeline programs, co-marketing campaigns, and regional events with an accent on channel partnerships, revenue generation, and Public Sector go-to-market execution. Focus on measuring partner-influenced pipeline, managing MDF and large budgets, aligning Sales and Marketing, and developing high-performing regional teams.
Location: Reston, Virginia; US remote
Company
provides simple, powerful, and secure software solutions that help customers accelerate business transformation.
What you will do
- Develop and lead the North America field and partner marketing strategy across Commercial, Enterprise, and Public Sector segments.
- Build co-marketing programs with channel partners, VARs, distributors, and technology alliances, including MDF and campaign-in-a-box initiatives.
- Manage an integrated calendar of regional events, executive roundtables, sponsorships, digital activations, and major conferences.
- Align field programs with Sales and Channel leadership, pipeline targets, lead-quality expectations, and post-event follow-up.
- Track partner-sourced and partner-influenced pipeline, partner attach rates, budgets, and return on investment.
- Lead, develop, and retain a high-performing North America field and partner marketing team.
Requirements
- 12+ years of B2B field and partner marketing experience, including at least 3 years in a senior regional or partner marketing leadership role.
- Proven success driving pipeline and revenue through integrated field and channel marketing programs in a B2B SaaS or technology environment.
- Strong knowledge of MDF management, co-sell motions, partner enablement, and partner demand generation.
- Experience supporting Enterprise, Commercial, and Public Sector go-to-market motions, including SLED or Federal markets.
- Experience planning and executing in-person and virtual events, managing large budgets, and handling accruals.
- Strong cross-functional communication and influencing skills with VP- and C-suite-level leaders and individual contributors.
Nice to have
- Experience with Salesforce CRM, Impartner, Tableau, Asana, or Goldcast.
Culture & Benefits
- People-first culture focused on customers, employees, partners, and communities.
- Collaborative, accountable, innovative, and fast-paced working environment.
- Employment opportunity with as an equal opportunity employer.
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