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3 дня назад

Field Marketing Manager (Cybersecurity)

Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US/Canada
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Field Marketing Manager (Cybersecurity) (B2B Field Marketing/Demand Generation): Developing and executing integrated field marketing programs across the US West Coast and Canada with an accent on account-based marketing, partner initiatives, pipeline generation, and regional budget ownership. Focus on coordinating sales and channel programs, showcasing the Securiti AI + Veeam value proposition, and optimizing campaign performance through funnel, pipeline, and ROI analysis.

Location: Hybrid in the US West Coast, primarily San Jose / Bay Area, with coverage across Canada. Travel required 30–35%, primarily domestic with occasional international travel.

Company

hirify.global is a data and AI trust company focused on data resilience, data security posture management, and enabling safe AI at scale.

What you will do

  • Develop and execute an integrated regional field marketing strategy for the US West Coast and Canada.
  • Plan and deliver account-based marketing programs, integrated campaigns, field events, trade shows, webinars, executive engagements, and partner-led initiatives.
  • Partner with Sales, BDRs, Channels, Alliances, Customer Success, Product Marketing, Demand Generation, and Communications teams.
  • Develop joint marketing initiatives with GSIs, regional integrators, VARs, cloud partners, and strategic alliances.
  • Manage MDF, partner-funded programs, and the regional marketing budget.
  • Track campaign performance, pipeline contribution, lead conversion, and ROI to optimize regional marketing strategy.

Requirements

  • 8+ years of experience in B2B field marketing, demand generation, and/or partner marketing.
  • Experience in SaaS enterprise technology, cloud, cybersecurity, and/or data management.
  • Experience developing integrated field marketing programs across the US West Coast and/or Canada with budget ownership.
  • Proven success driving demand generation and measurable pipeline growth.
  • Strong stakeholder management, strategic, analytical, project management, organizational, and communication skills.
  • Proficiency with Salesforce, marketing automation platforms, Microsoft Office, and marketing reporting tools.

Nice to have

  • Experience with customer advocacy programs.

Culture & Benefits

  • Full-time schedule of 40 hours per week.
  • Hybrid work arrangement.
  • Collaboration across regional Sales, Marketing, Channel, Customer Success, and Product teams.
  • Opportunity to support the combined Securiti AI and hirify.global value proposition.

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