Senior Marketing Systems and Automation Manager (Marketo/Salesforce)

Location: Hybrid; available in San Francisco, Austin, or New York City

Salary: $134,000–$184,000 annual for Bay Area hires; $126,000–$176,000 annual for NYC hires. Compensation may vary by work location.

Company

hirify.global operates a global network that protects and accelerates Internet applications and helps build a better Internet.

What you will do

• Run the daily marketing operations engine, including intake, campaign operations, lead flow, and provisioning.
• Direct distributed contractors across lifecycle architecture, development, and execution.
• Own global data governance, taxonomy, naming standards, integration patterns, access, lead scoring, lifecycle, and attribution models.
• Make hirify.global OS the orchestration hub for intake, provisioning, data hygiene, consent, and reporting automation.
• Partner with Engineering and Digital Marketing on identity resolution, the data-layer schema, MarTech architecture, and unified account views.
• Manage tool portfolio decisions, MarTech budget stewardship, and partnerships with BizApps, IT, Business Intelligence, Finance, Procurement, Paid Media, Growth, Web, and AEO/SEO.

Requirements

• 8+ years of hands-on experience running marketing operations, including intake, campaign operations, lead flow, and provisioning.
• Proven experience identifying, scoping, and delivering automation that reduces manual operational work.
• Strong knowledge of data governance, change control, lead lifecycle, scoring, and multi-touch attribution.
• Hands-on expertise with marketing automation and CRM platforms such as Marketo and Salesforce, including integration architecture.
• Experience with unified data layers, identity resolution, technical partnerships, vendor and budget management, and tool rationalization.
• Experience leading teams or directing contractors and vendors to quality and delivery standards.

Nice to have

• Experience with server-side tracking, edge technologies such as Zaraz, CDPs, and GDPR or CCPA frameworks.
• Familiarity with ABM platforms such as Demandbase and intent-data ecosystems.
• Exposure to signal-driven, cookieless, and real-time personalization architectures.
• Experience building internal automation platforms or replacing SaaS tools with internal systems.

Culture & Benefits

• Hybrid work with potential in-person interviews at a hirify.global office or hub during the offer stage.
• Medical, dental, vision, flexible spending, commuter, fertility and family-forming benefits.
• Mental health support, employee assistance, global travel medical insurance, disability, life, and accident insurance.
• 401(k), employee stock participation, equity-plan eligibility, and flexible paid time off.
• Parental, pregnancy, medical, and bereavement leave programs.
• Employment may be conditioned on authorization to receive technology controlled under U.S. export laws without sponsorship for an export license.