Demo Content Creator (Product Demonstrations)

Location: CA - Irvine, United States. The role is based in the Proof Demo Lab at the SN Studios facility and is not intended for remote work four days a week.

Annual salary: $122,700–$180,000 USD.

Company

hirify.global is a global product design and technology company developing Shark and Ninja consumer lifestyle products across multiple categories.

What you will do

• Own product demo content from ideation and testing through shooting, editing, and final delivery.
• Develop consumer-problem-led concepts and design repeatable tests that prove product performance.
• Work as a one-person crew, handling camera, lighting, high-speed, macro, water, fire, food, dust, and mess-based shoots.
• Create vertical-first and modular content for social, retail, ecommerce, paid media, and brand channels.
• Edit in Premiere or Resolve, including hooks, sound design, multiple aspect ratios, and six- to 60-second cuts.
• Analyze retention curves, recut underperforming videos, and scale successful demos across more than 30 markets.

Requirements

• Professional experience creating product demonstration content for a brand, agency, creator channel, or personal channel.
• A portfolio where the product is the hero and performance is clearly demonstrated.
• Ability to ideate, test, shoot, and edit independently.
• Experience designing tests, documenting product failure, and capturing before-and-after transformations.
• Ability to work quickly, produce high content volume without sacrificing quality, and defend creative decisions.
• Strong understanding of what makes viewers stop, save, and share content.

Culture & Benefits

• Access to a dedicated Proof Demo Lab with high-speed rigs and equipment for water, fire, dust, and 1000-frames-per-second filming.
• Real production budget and equipment, with rapid approval and shipping cycles.
• Medical, dental, and vision insurance, plus HSA and flexible spending accounts.
• 401(k) matching, employee stock purchase program, life and disability insurance, and paid time off.
• Parental leave, backup care days, product discounts, wellness programs, learning programs, and other benefits.