Market Development, Senior Specialist (Food Safety)

Location: Remote role based in Camarillo, California, US; up to 15% domestic and international travel, including customer visits, regional offices, and industry events.

Salary: $85,000–$110,000 annually, depending on geographic location, market conditions, qualifications, and experience.

Company

hirify.global provides rapid microbiology diagnostic tests and solutions, with a core focus on food safety and applications across regulated industries worldwide.

What you will do

• Execute market development initiatives, including segmentation, competitive intelligence, opportunity assessment, market research, and performance monitoring.
• Lead sales enablement programs and develop playbooks, value propositions, competitive positioning, application guides, presentations, and objection-handling tools.
• Create segment-specific marketing content, messaging frameworks, go-to-market assets, and materials supporting product launches and cross-selling.
• Design and deliver customer education programs, webinars, workshops, training sessions, technical guides, application notes, videos, and customer success stories.
• Plan partner-facing education events and regional conferences while supporting customer engagements and adoption initiatives.
• Coordinate with Market and Business Intelligence, Product Management, Scientific Affairs, General Marketing, Regional Marketing, and Sales on commercial initiatives.

Requirements

• Bachelor’s degree in Food Science, Food Safety, Marketing, Business, or a related field, with the corresponding scientific or food safety market knowledge.
• At least 5 years of experience in market development, product marketing, marketing communications, commercial excellence, sales enablement, product management, technical sales, or a related commercial role.
• Demonstrated experience developing marketing campaigns, commercial content, sales enablement programs, customer education, and go-to-market initiatives.
• Experience translating customer needs into value propositions and commercial messaging, and supporting product launches, commercialization, and customer adoption.
• Experience working in B2B markets and across international, cross-functional teams.
• Strong written, verbal, presentation, storytelling, training, facilitation, organization, and project management skills, with proficiency in digital marketing platforms and content management systems.

Nice to have

• Experience in food safety, diagnostics, life sciences, healthcare, or another regulated industry.

Culture & Benefits

• Remote, full-time, exempt position with occasional early morning, evening, or weekend work to accommodate meetings and travel.
• 15 days of paid time off and 10 paid company holidays.
• Medical insurance with HSA employer contribution, plus dental and vision coverage available from the first month after starting.
• Company-paid life insurance, short- and long-term disability coverage, and an employee assistance program.
• 401(k) with Safe Harbor and profit-sharing employer contributions, tuition reimbursement, charitable contribution matching, and employee referral bonuses.