Senior Manager of Digital Growth and Customer Journeys (SaaS)

Location: Hybrid role based in Waltham, Massachusetts, United States

Base salary: $122,900–$187,200 annually, with potential annual bonus or commission.

Company

hirify.global provides enterprise software technology, with Launchpad focused on helping software companies bring products to market and grow production applications.

What you will do

• Own the strategy and execution of the Launchpad digital growth and customer journey engine.
• Drive qualified traffic to Launchpad.io through digital advertising, SEO, content, paid social, paid search, retargeting, and other scalable channels.
• Build analytics, attribution, dashboards, and reporting to track prospects from first click through sign-up, Blueprint creation, application development, production, and growth.
• Use customer insight, data, experimentation, and optimization to reduce friction and improve conversion across the full journey.
• Partner with marketing, product, engineering, sales, and customer success teams to improve the website, product experience, onboarding, and customer outcomes.

Requirements

• 5+ years of experience in digital growth, customer journeys, or a similar role.
• Advanced proficiency in Excel and Power BI, including analysis of complex datasets into actionable insights.
• Experience building and scaling digital growth programs with measurable customer and revenue outcomes.
• Experience improving acquisition and conversion through paid channels, SEO, content, retargeting, experimentation, and optimization.
• Experience connecting marketing activity with sign-up, activation, adoption, retention, and revenue, and collaborating across product, engineering, sales, and customer success.
• Strong communication, storytelling, relationship-building, organization, persistence, and pipeline follow-through skills.

Culture & Benefits

• Work in a nimble, growth-oriented go-to-market organization with a startup mindset backed by enterprise scale.
• Collaborate across partnerships, sales, ventures, marketing, product, IT, engineering, and customer success.
• Continuous learning and development opportunities.
• Innovative, inclusive, agile, flexible, and engaging work environment.
• Competitive global benefits program, including pay and bonus incentives and employee equity.