General Manager, Wellness (Consumer Products)

Location: Marlborough, Massachusetts, USA; hybrid work with three days onsite each week

Base salary: $304,031–$400,000 annually in Massachusetts, plus bonus.

Company

hirify.global is a global consumer products company managing brands across wellness, beauty, personal care, and household categories.

What you will do

• Own global innovation and the three-to-five-year strategy for the $600M+ Wellness portfolio spanning Honeywell, Vicks, PUR, and Braun.
• Lead the complete U.S. Wellness P&L, including revenue growth, margin management, cost control, profitability, forecasting, and capital allocation.
• Translate the global roadmap into U.S. activation and execution and partner with the International President on international market plans and P&L delivery.
• Lead the VP of Global Innovation, VP of U.S. Marketing, and VP of U.S. Sales in a matrixed operating model.
• Build and develop high-performing teams while aligning cross-functional priorities across Engineering, Finance, HR, Operations, Marketing, and Sales.
• Monitor consumer trends, competitive dynamics, market share, brand health, and customer satisfaction to identify growth opportunities.

Requirements

• Bachelor’s degree and 15+ years of progressive business leadership experience.
• 5–7 years as a General Manager or equivalent P&L owner for a business unit, brand, category, or geographic portfolio of $300M+.
• Proven success building and scaling brands, improving revenue, market share, brand equity, and commercial outcomes across pricing, promotion, product, and channel.
• At least 5 years of cross-functional leadership across Marketing and Sales, ideally including Product or Innovation.
• Experience leading consumer products, durable products, devices, regulated products, or technology-enabled products in a complex matrixed environment.
• Authorized to work in the United States on a full-time basis.

Nice to have

• Master’s degree or MBA and experience managing multi-brand portfolios.
• Experience with DTC, e-commerce, omnichannel, Amazon, or Walmart.
• Experience with consumer devices, durable goods, medical devices, consumer electronics, air treatment, or water filtration.
• Knowledge of FDA, CPSC, or other applicable health, wellness, device, or consumer product regulations.
• Global business, startup, or scale-up experience with a resourceful and entrepreneurial approach.

Culture & Benefits

• Hybrid schedule with onsite collaboration Tuesday through Thursday and remote work typically available Monday and Friday, subject to business needs.
• Healthcare, dental, vision, paid holidays, paid parental leave, and paid time off.
• 401(k) with company match, life insurance, short- and long-term disability coverage.
• Paid charitable leave and educational assistance.
• Inclusive, collaborative, and results-oriented working culture.