1 день назад
Senior Associate, Field and Partner Marketing EMEA Senior Associate, Field and Partner Marketing EMEA
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Senior Associate, Field and Partner Marketing EMEA (B2B Field and Partner Marketing): Executing field marketing initiatives, events, and co-marketing activities across the UK and wider EMEA with an accent on localized messaging, partner collaboration, and pipeline creation. Focus on managing end-to-end event delivery, measuring ROI and KPIs, optimizing lead nurture, and coordinating cross-functional sales and marketing execution.
Location: London, United Kingdom; international travel within Europe is required for key events.
Company
Airwallex provides an integrated payments and financial platform for global businesses, combining proprietary infrastructure and software.
What you will do
- Own field marketing initiatives across the UK and wider EMEA, including sponsorships, exhibitions, roundtables, dinners, and webinars.
- Execute measurable co-marketing activities with priority partners.
- Manage field activities end to end, including project management, operations, delivery, and execution.
- Collaborate with regional marketing and sales teams on localized collateral, event messaging, and pre- and post-event engagement plans.
- Set objectives and KPIs, track performance, manage lead follow-up and nurture, gather feedback, and improve funnel efficiency.
- Represent Airwallex at events and serve as a point of contact for customers, partners, and internal stakeholders.
Requirements
- 3+ years of B2B marketing experience with a strong focus on field and event marketing.
- Experience managing event execution from planning through measurement.
- Strong project management, organization, multitasking, and proactive execution skills.
- Ability to collaborate cross-functionally with marketing, operations, and sales.
- Familiarity with CRM and marketing automation tools; Salesforce experience is preferred.
- Excellent written and verbal communication skills and comfort working in a fast-paced global technology environment.
Nice to have
- Understanding of the UK ecosystem and key conferences.
- Experience working with local vendors.
Culture & Benefits
- Hands-on individual contributor role with ownership of regional initiatives.
- Opportunity to work with EMEA sales and marketing teams in a global technology environment.
- International travel within Europe for selected events.
- Professional representation of the company at customer and partner events.
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