Field Marketing Manager (AI)

Location: San Francisco office; on-site. Approximately 30% travel is required, including multi-day trips and occasional weekends.

Company

Windfall is a people intelligence and AI company providing a data-driven platform for nonprofit and commercial organizations.

What you will do

• Own the field and event marketing calendar across priority verticals and territories.
• Design and execute conferences, executive experiences, and company-hosted programs that communicate Windfall’s data story.
• Partner with Sales, Customer Success, Product Marketing, and RevOps on target accounts, event messaging, outreach, and follow-up.
• Build multi-channel pre- and post-event programs across Sales outreach, email, LinkedIn, and partner channels.
• Manage lead capture, segmentation, routing, handoff processes, and service-level agreements.
• Track registrations, attendance, meetings, opportunities, and influenced revenue; run live product demos and manage on-site event execution.

Requirements

• 2–4 years of experience in B2B marketing with meaningful responsibility for field, event, or demand generation programs.
• Experience running programs tied directly to pipeline and opportunity creation.
• Strong project management and communication skills, with the ability to coordinate multiple stakeholders and programs.
• Comfort partnering directly with Sales leaders and Account Executives.
• Must be based in the San Francisco office and available for approximately 30% travel.

Nice to have

• Experience in B2B SaaS, data and analytics, go-to-market tools, or MarTech.
• Exposure to nonprofit, financial services, retail, travel, or hospitality verticals.
• Familiarity with Salesforce and marketing automation platforms.

Culture & Benefits

• Values excellent communication, transparency, leverage, customer success, integrity, and trust.
• Comprehensive benefits package.
• Work includes in-person conferences and Windfall-hosted programs throughout the year.