Director, Yield Management (Programmatic/DOOH)

Location: New York City, NY (hybrid) or remote within the United States

Base salary: $147,000–$241,000 per year

Company

hirify.global is a digital health company delivering behavior-changing content across a digital network in 30,000 physician offices to improve patient and healthcare outcomes.

What you will do

• Own portfolio-level yield strategy across Direct and Programmatic channels for the Waiting Room Network (DOOH) and Precision mobile app.
• Define floor prices, rate card guidance, discount bands, alerting, prioritization rules, and inventory packaging frameworks.
• Manage end-to-end programmatic deal operations, including PMP setup, optimization, auction settings, and ad server or OMS configurations.
• Run A/B and multivariate pricing experiments and build forecasting models for revenue and margin impact.
• Partner with Data on unified dashboards and campaign health standards, while serving as the escalation point for systemic issues.
• Lead SSP partner management, collaborate with Ad Operations, Sales, Pricing, Engineering, Product, and Data, and manage one direct report.

Requirements

• 7+ years of experience in yield management, publisher ad operations, or programmatic monetization with direct revenue optimization ownership.
• Hands-on experience with Direct deals, SSP setup, RTB, PMP, deal IDs, ad servers, SSPs, and OMS platforms.
• Portfolio-level experience with floors, rate cards, packaging, and prioritization.
• Strong analytical skills with proficiency in Excel or Sheets, BI tools, and required SQL knowledge.
• Excellent executive communication and presentation skills.
• 3+ years of experience managing an analyst or small team and developing direct reports.

Nice to have

• DOOH publishing experience with physical screen network pacing, measurement, and packaging.
• Mobile app monetization experience, including technical integration troubleshooting and GAM management.
• Healthcare or pharma advertising experience with compliance and regulatory awareness.
• Experience with programmatic DOOH platforms, demand path optimization, and forecasting or revenue planning.

Culture & Benefits

• Hybrid work options and flexible time off.
• Mental and emotional wellness resources.
• 401(k) plan and comprehensive benefits for full-time employees.
• Fast-moving environment requiring initiative, systems thinking, and the ability to simplify complex auction mechanics.