4 часа назад
Manager, Programmatic Media
135 000 - 152 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Manager, Programmatic Media (Programmatic Advertising): Leading global programmatic, ABM, display, and paid digital media execution across EMEA, APJ, and the Americas with an accent on team leadership, budget efficiency, audience targeting, and ad quality. Focus on optimizing DSP campaigns, testing creative and bidding strategies, analyzing multi-touch attribution, and driving brand awareness, pipeline, and ROI.
Location: Pennsylvania, USA — Remote
Salary: $135,000–$152,000 base salary annually, plus a target annual bonus of 15% of base salary.
Company
develops data, automation, and AI solutions that help organizations improve business decision-making.
What you will do
- Lead and support a team of paid media managers, promoting accountability, continuous learning, and innovation.
- Manage relationships with the media agency, demand-side platforms, ad networks, data providers, and agency partners.
- Oversee global programmatic, ABM, display, and paid digital campaign strategy, launches, testing, and optimization.
- Partner with campaign management, web, marketing operations, creative, content, and field marketing teams to develop coordinated digital media tactics and audience journeys.
- Run campaign audits, A/B creative tests, bidding adjustments, and audience refinement to improve ROI and operational efficiency.
- Own reporting, dashboards, multi-touch attribution analysis, budget allocation, and standards for viewability, brand safety, fraud prevention, and privacy compliance.
Requirements
- 5–8 years of experience in B2B SaaS performance marketing or digital advertising.
- At least 2 years of direct people management experience.
- Hands-on expertise with DSPs such as The Trade Desk and DV360, ABM platforms such as 6sense and Demandbase, and ad technology stacks including Campaign Manager 360, Google Analytics Pro, verification tools, and DMPs/CDPs.
- Strong competency in marketing analytics, multi-touch attribution, CRM and marketing automation systems such as Salesforce and Marketo, and data visualization tools.
- Proven ability to manage, develop, and retain digital marketing talent.
- Excellent communication skills and the ability to explain digital strategy and complex ad tech metrics to cross-functional stakeholders.
Culture & Benefits
- Remote-work Connectivity Plus stipend of $150 per month.
- Annual $200 home office reimbursement.
- Medical, dental, and vision coverage.
- 401(k) with company match.
- Paid parental and caregiver leave, flexible time off, mental health support, and wellness reimbursement.
- Career development and education assistance.
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