Sr. Director, Social Partnerships (Influencer Marketing)

Location: Needham, Massachusetts, United States, or New York City, United States

Salary: $215,000–$260,000 USD annually

Company

hirify.global is a global product design and technology company behind the Shark and Ninja consumer brands, offering lifestyle products across Home, Kitchen, and Beauty.

What you will do

• Define and lead the enterprise influencer strategy across brands, categories, and global markets.
• Build long-term relationships with priority creators, talent managers, agencies, platforms, and the broader creator ecosystem.
• Design and scale owned creator, ambassador, and advocacy programs with repeatable global-to-local playbooks.
• Lead end-to-end execution, governance, creator vetting, brand safety, legal compliance, and content approvals.
• Manage agencies, vendors, creator technology, enterprise budgets, contracts, and commercial relationships.
• Establish measurement frameworks, benchmarks, reporting standards, and test-and-learn programs tied to business outcomes.

Requirements

• 12+ years of experience in influencer or creator marketing, social partnerships, talent strategy, creator operations, or a closely related field.
• Experience leading scaled programs for a global consumer brand or agency across paid, earned, seeding, ambassador, and commerce models.
• Proven ability to build long-term talent partnerships and owned creator communities.
• Experience managing agencies, vendors, significant budgets, and influencer technology platforms.
• Strong analytical, operational, communication, relationship-building, and people-leadership skills.
• Ability to work from New York City or the Needham, Massachusetts headquarters.

Culture & Benefits

• Work with two global consumer brands and a global Social organization focused on ambition, speed, directness, and measurable impact.
• Medical, dental, and vision insurance, including flexible spending accounts and an HSA with company contribution.
• 401(k) retirement plan with matching, employee stock purchase program, life and disability insurance.
• Paid time off, company holidays, parental leave, backup childcare and eldercare days, and wellness programs.
• Learning programs, product discounts, pet insurance, identity theft protection, prepaid legal insurance, and referral bonuses.